Starting September 16, 2019, API key restrictions will be enforced for the Places API. Any calls to the Places Library using API keys which don’t have the Places API in their list of authorized APIs will begin to receive errors.
API keys are the primary way we authenticate access to Google Maps Platform APIs and SDKs. Here's a rundown on the key restrictions available, best practices, and a video tutorial on how to restrict your keys.
This article, Google Ads Close Variants to Include Words With the Same Meaning, posted on Search Engine Journal, discusses the Google Ads is expanding close variants to include words that have the same meaning as the original keyword. This change, will be rolling out in the coming weeks, impacting broad match modifier and phrase match keywords.
Some PPC guides suggest you could get a successful PPC program up and running in just a few hours. But the reality isn't so simple.
The post Why You Can’t Build a Successful PPC Program in Just a Few Hours by @GrpTwentySeven appeared first on Search Engine Journal.
Looking for ideas for your holiday marketing strategy? This checklist from Search Engine Journal has some great ideas. One thing often overlooked is the first item on the list - 'Holidize' Your Website. I admit that we don't think about it for our website, only for our social media do we think about it. The article by Sergey Grybniak also includes email campaign ideas. Check out the full article Your Holiday Marketing Campaign Checklist: 6 Essentials on Search Engine Journal and let us know which ideas resonates with you.
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© image credit: google.com
Google announced new AdWords features today at SMX which are all designed around two things: increasing sales and measuring results.
There’s new innovations for local advertisers, brick and mortar retailers, as well a new feature that all advertisers will be able to take advantage of.
Google has announced that the Google My Business Agency Dashboard is launching today. We had heard that this feature was coming a month ago, and now it is live.